Brand history Datsun

Datsun
Datsun was founded in 1914 as the Kwaishinsha Motorcar Works in Tokyo, Japan. The company produced its first car, the DAT, in 1914. The name DAT was derived from the surnames of the company's investors. In 1931, the company merged with Jitsuyo Jidosha Co. and became known as Datsun. Datsun experienced growth in the 1930s and introduced several models, including the Datsun Type 11 and Type 12. In 1934, the company merged with Tobata Casting Co., forming a new entity called Nissan Motor Company. Datsun became a brand under Nissan's umbrella, focusing on smaller, affordable cars. After World War II, Datsun faced challenges due to Japan's devastated economy. However, the company managed to resume production in 1947 and introduced the Datsun Type 15, a compact car. In the 1950s, Datsun gained popularity with the launch of the Datsun 110 and the Datsun 210. Datsun began its global expansion in the 1960s, exporting cars to the United States and other markets. The Datsun Bluebird, introduced in 1959, became a success both domestically and internationally. Datsun continued to release popular models like the Datsun Fairlady (known as the Datsun Sports 1500 in the US) and the Datsun 240Z, which achieved significant success in the sports car market. In 1981, Nissan made the decision to discontinue the Datsun brand and unify all its products under the Nissan name. The Datsun brand was phased out gradually, with the last Datsun-badged car sold in 1986. However, in 2013, Nissan announced the revival of the Datsun brand for emerging markets, starting with the Datsun Go. Since the revival, Datsun has focused on producing affordable vehicles for markets such as India, Indonesia, Russia, and South Africa. The modern Datsun lineup includes models like the Datsun Go hatchback, Datsun Go+ MPV, and Datsun Redi-Go.
1914
The DAT Car was the first automobile produced by Kwaishinsha Motorcar Works, which later became Datsun. Introduced in 1914, the DAT Car derived its name from the initials of the three financiers: Den, Aoyama, and Takeuchi. It was a compact, two-seater car with a rear-mounted, air-cooled engine. The DAT Car's production continued until 1926 when it was succeeded by newer models.
1925
The Datsun Type 11 was an important model for the company, representing a shift towards more sophisticated engineering and design. Introduced in 1925, it featured an improved 10 horsepower engine and a four-seat configuration, making it more practical for everyday use. The Type 11 showcased advancements like a three-speed manual transmission and a stronger chassis, which enhanced its performance and durability.
1930
The Datsun Type 12, launched in 1930, was an upgraded version of the Type 11. It retained the same basic design but received improvements in its engine and suspension. The Type 12 featured a 12 horsepower engine, offering increased power and better performance compared to its predecessor. Additionally, it incorporated a refined suspension system, providing a more comfortable ride.
1931
The Datsun Type 13 was introduced in 1931 and marked another step forward in the company's evolution. It featured an updated body design with more streamlined aesthetics. The Type 13 boasted a larger engine with 14 horsepower, enhancing its speed and acceleration. It was available in various body styles, including a sedan, coupe, and convertible, catering to different customer preferences.
1935
The Datsun Type 14, launched in 1935, represented a significant advancement in engineering and design. It featured a more refined and streamlined body compared to its predecessors. The Type 14 incorporated a stronger chassis and suspension system, providing enhanced stability and a smoother ride. It was available in both sedan and coupe variants. The Datsun Roadster, produced from 1935 to 1941, was a two-seater sports car that garnered attention for its stylish design and spirited performance. It featured a sleek and aerodynamic body, which contributed to its sporty appeal. The Roadster incorporated a powerful engine, enhanced suspension, and improved brakes, making it a thrilling choice for driving enthusiasts of the time.
1937
The Datsun Type 15, introduced in 1937, was a compact car designed for everyday use. It had a simple and practical design, prioritizing functionality and affordability. The Type 15 featured a roomy interior with seating for up to four passengers. It was powered by a reliable 722 cc engine, delivering sufficient power for urban commuting.
1938
The Datsun Truck, also known as the Datsun 1121, was a light-duty commercial vehicle that gained popularity for its versatility and durability. It was designed to handle various cargo-carrying tasks, from transporting goods to serving as a utility vehicle. The Truck featured a robust chassis, reliable engine, and a spacious cargo bed, making it well-suited for a range of applications.
1940
The Datsun Type 15, also known as the Datsun DB, was first introduced in 1940. It was a compact car designed for everyday use, offering practicality and reliability. The Type 15 featured a streamlined body design with integrated fenders and a distinctive chrome grille. It was powered by a 722 cc engine, providing sufficient power for urban driving.
1947
After World War II, Datsun faced challenges due to Japan's devastated economy. However, in 1947, the company managed to resume production and introduced the Datsun Model 17. This model was a small sedan that represented a shift towards more modern design elements. It featured a simple yet elegant body design, showcasing rounded contours and a prominent front grille. The Model 17 was powered by a 722 cc engine. The Datsun Model 1121, also known as the Datsun 1121, was a light-duty truck introduced in 1947. It was designed to meet the post-war demand for transportation and cargo-carrying vehicles. The Model 1121 featured a robust chassis, a spacious cargo bed, and a reliable engine. It provided practicality and durability for various commercial and industrial applications.
1952
Datsun released the SP211 Roadster, a convertible sports car. This model was a significant departure from Datsun's previous designs, featuring a sleek and elegant body with flowing lines and a distinctive grille. The Roadster SP211 incorporated a powerful engine, advanced suspension, and improved brakes, offering an exhilarating driving experience.
1955
The Datsun 110, launched in 1955, was an important model for the brand. It was a compact sedan designed for everyday use, offering affordability and practicality. The 110 featured a stylish body design with distinctive chrome accents, providing a touch of elegance. It was powered by a reliable four-cylinder engine and featured comfortable seating for up to four passengers.
1957
The Datsun Bluebird, introduced in 1957, became one of the most iconic models in Datsun's history. It was a compact car available in various body styles, including sedan, coupe, wagon, and van variants. The Bluebird featured a modern and streamlined design, incorporating aerodynamic elements. It was equipped with a range of engine options, offering a balance of performance and fuel efficiency. The Datsun Truck 220, launched in 1957, was a compact pickup truck designed for both commercial and personal use. It featured a durable chassis and a reliable four-cylinder engine, capable of handling various cargo-carrying tasks. The Truck 220 provided a practical and cost-effective solution for small businesses and individuals requiring a versatile utility vehicle.
1959
The Datsun Sports, also known as the Fairlady in some markets, was a series of two-seater sports cars that gained popularity during this period. The Sports models featured a sleek and sporty design, with a low-slung profile and rounded contours. They were equipped with responsive engines and advanced suspension systems, offering an exhilarating driving experience. The Datsun Sports 1500 and 1600 models were particularly renowned.
1960
The Datsun Bluebird 310, introduced in 1960, represented another milestone for the brand. It was a compact sedan that showcased a more modern and refined design compared to its predecessors. The Bluebird 310 incorporated advanced features such as a fully synchronized transmission and improved suspension for enhanced comfort and drivability.
1963
The Datsun Bluebird 410, launched in 1963, was a compact sedan that exemplified Datsun's dedication to producing practical and dependable vehicles. The Bluebird 410 featured a more modern design compared to its predecessors, with sleek lines and refined aesthetics. It offered a comfortable interior, advanced features for its time, and a range of engine options, catering to diverse customer needs. The Datsun Fairlady 1500 was a two-seat convertible sports car that made a significant impact on the automotive market. Introduced in 1963, it represented Datsun's foray into the sports car segment. The Fairlady 1500 boasted a stylish design, responsive handling, and a peppy four-cylinder engine. It garnered attention for its blend of performance, affordability, and driving pleasure.
1965
The Datsun Truck 520 was a compact pickup truck designed for both work and leisure purposes. It featured a sturdy chassis, a reliable engine, and a spacious cargo bed, making it versatile and practical. The Truck 520 became known for its durability and utility, appealing to businesses and individuals in need of a reliable light-duty truck.
1966
The Datsun Sunny 1000, also known as the Datsun 1000, was a compact car that became a global success for the brand. Released in 1966, it offered a balance of affordability, reliability, and fuel efficiency. The Sunny 1000 featured a straightforward design, spacious interior, and a range of body styles, including sedans, coupes, and wagons. It became a popular choice for daily commuting and family transportation.
1969
The Datsun 240Z, launched in 1969, was a breakthrough model that gained acclaim for its performance and design. It was a two-seat sports coupe that blended style, power, and affordability. The 240Z featured a sleek and aerodynamic body, powered by a robust six-cylinder engine. It offered a thrilling driving experience and became an icon of the era, establishing Datsun as a serious contender in the sports car market.
1970
The Datsun 510, introduced in 1970, was a compact sedan that quickly gained popularity worldwide. It featured a timeless design with clean lines and a sporty appearance. The 510 offered impressive handling and performance, thanks to its lightweight construction and a range of engine options. It became renowned for its reliability, versatility, and affordability, making it a favorite among car enthusiasts and everyday drivers alike. Building on the success of the earlier 240Z, Datsun continued to refine its sports car offerings. The 240Z, produced from 1970 to 1973, was a two-seat coupe that combined performance, style, and affordability. It featured a sleek design, a powerful inline-six engine, and responsive handling. The Datsun 1200, also known as the Datsun Sunny B110, was a subcompact car that exemplified Datsun's commitment to providing practical transportation. It featured a boxy yet functional design, with a spacious interior and fuel-efficient engine options. The 1200 was known for its durability, low maintenance costs, and affordability, making it a popular choice for budget-conscious buyers and first-time car owners.
1972
The Datsun Truck 620 was a compact pickup truck designed for utility and versatility. It featured a robust chassis and a durable bed, making it suitable for both work and leisure purposes. The 620 had a stylish exterior design with a distinctive grille and offered improved comfort and drivability compared to its predecessors. It became a popular choice for small businesses, tradespeople, and outdoor enthusiasts.
1976
The Datsun F10 was a compact front-wheel-drive hatchback that showcased Datsun's pursuit of innovation and efficiency. It offered a unique combination of practicality and agility, with its compact size and nimble handling. The F10 featured a spacious interior, modern styling, and a range of engine options. It was praised for its fuel efficiency and served as a precursor to Datsun's future front-wheel-drive models.
1980
The Datsun 280ZX was a sports car that built upon the legacy of the earlier Z models. It featured a sleek and aerodynamic design, with modern styling cues and improved comfort. The 280ZX offered a range of engines, including a turbocharged option, delivering impressive performance. It introduced advanced features like digital instrumentation, power windows, and a luxury-oriented interior, catering to sports car enthusiasts seeking both power and refinement. The Datsun 720 was a compact pickup truck known for its durability and versatility. It featured a robust frame and a spacious cargo bed, making it suitable for various commercial and recreational applications. The 720 offered multiple engine options and a choice between two- and four-wheel drive configurations. It became a popular choice for those seeking a reliable and capable truck for both work and play.
1981
The Datsun Stanza, later renamed the Nissan Stanza, was a family-oriented sedan that prioritized practicality, space, and comfort. It featured a boxy yet aerodynamic design, providing ample interior room for passengers and cargo. The Stanza offered a range of engine options and advanced features such as fuel injection and electronic systems. It became a popular choice for families seeking a reliable and spacious sedan. The Datsun Maxima, introduced in 1981, was a midsize sedan that emphasized luxury, comfort, and performance. It featured a refined exterior design, a spacious and well-appointed interior, and a range of advanced features for its time. The Maxima offered powerful V6 engines, smooth handling, and a focus on driver and passenger comfort. It aimed to provide a premium driving experience at a more affordable price compared to luxury brands.
1982
The Nissan Sentra, originally introduced as a Datsun model, continued to evolve during this period. It remained a popular compact sedan known for its reliability, fuel efficiency, and affordability. The Sentra featured a practical design with comfortable seating, a well-appointed interior, and a range of engine options. It served as a dependable choice for everyday commuting and offered practicality for urban lifestyles.
1984
The Datsun/Nissan 300ZX was a sports car that epitomized performance and style. It featured a sleek and aerodynamic design with pop-up headlights, emphasizing its sporty appeal. The 300ZX offered a range of engines, including turbocharged options, delivering impressive power and acceleration. It incorporated advanced features such as electronic systems, a digital dashboard, and an adjustable suspension, providing a cutting-edge driving experience.
1985
The Nissan Pathfinder made its debut in 1985 as a rugged yet versatile SUV. It featured a body-on-frame construction, capable off-road capabilities, and ample cargo space. The Pathfinder offered a commanding driving position, comfortable seating for passengers, and the ability to navigate challenging terrains. It became a popular choice for outdoor enthusiasts, families, and those seeking a versatile utility vehicle.
1989
The Nissan 240SX was a rear-wheel-drive sports coupe that appealed to performance enthusiasts. It inherited the spirit of the earlier Datsun 240Z, combining sleek lines, agile handling, and an affordable price tag. The 240SX offered a choice between naturally aspirated and turbocharged engines, delivering exhilarating performance. It gained popularity among car enthusiasts for its drift-friendly characteristics and aftermarket modification potential.
1990
The Nissan 300ZX continued the legacy of its predecessor, showcasing a sleek and aerodynamic design. It featured a range of engine options, including a twin-turbo V6 variant, delivering impressive power and performance. The 300ZX offered advanced technology like four-wheel steering and a sophisticated suspension system. It became known for its combination of luxury, high-performance capabilities, and cutting-edge features. The Nissan Maxima, known for its blend of luxury and performance, received updates during this era. It showcased a refined exterior design and a well-appointed interior with advanced features. The Maxima offered a powerful V6 engine, providing spirited performance and smooth acceleration. It emphasized a comfortable and spacious cabin, along with cutting-edge technology for its time.
1991
The Nissan Sentra continued to evolve during this period, offering a reliable and practical compact sedan. It featured an updated exterior design and a comfortable interior with improved amenities. The Sentra offered fuel-efficient engine options and a smooth ride quality. It provided ample space for passengers and cargo, making it a popular choice for everyday commuting and small families. The Nissan Pathfinder, a midsize SUV, continued to gain popularity during this period. It featured a robust body-on-frame construction and capable off-road capabilities. The Pathfinder offered seating for up to seven passengers, making it suitable for families and adventurers alike. It incorporated a range of advanced features and options, delivering a comfortable and versatile driving experience.
1993
The Nissan Altima was introduced in 1993 and underwent significant updates during this period. It became known for its reliable performance, comfortable ride, and spacious cabin. The Altima offered a range of engine options, including efficient four-cylinder engines and later V6 powerplants. It showcased a practical design, advanced safety features, and technological enhancements, making it a popular choice among midsize sedan buyers.
1995
The Nissan 200SX, also known as the Silvia in some markets, was a compact sports coupe that appealed to driving enthusiasts. It featured a stylish exterior design, aerodynamic cues, and a performance-oriented focus. The 200SX offered responsive handling, precise steering, and a range of engine options, including turbocharged variants. It became popular among enthusiasts for its agility, tunability, and distinctive styling. The Nissan Maxima, known for its blend of luxury and performance, continued to evolve during this period. It showcased a sleek exterior design and a spacious, well-appointed interior. The Maxima offered a range of advanced features, including leather upholstery, power-adjustable seats, and cutting-edge technology for its time. It emphasized a comfortable and refined driving experience, coupled with powerful V6 engine options.
1997
The Nissan Frontier, a midsize pickup truck, made its debut in 1997. It offered rugged capabilities and versatility for both work and recreational purposes. The Frontier featured a sturdy frame and various cab and bed configurations to suit different needs. It incorporated powerful engine options, advanced suspension systems, and off-road-oriented variants for those seeking enhanced performance and adventure.
1999
The Nissan Xterra, introduced in 1999, was a compact SUV designed for outdoor adventures. It combined rugged styling with off-road capabilities, featuring a body-on-frame construction and ample ground clearance. The Xterra offered a spacious interior with versatile cargo configurations and a range of features for outdoor enthusiasts. It became known for its durability, reliability, and go-anywhere attitude.
2000
The Nissan Sentra, known for its reliability and practicality, underwent updates during this era. It featured a compact design with a spacious interior and comfortable seating. The Sentra offered a range of engine options, including fuel-efficient four-cylinder engines and later performance-oriented variants. It emphasized fuel efficiency, affordability, and practicality, making it an attractive choice for everyday commuting and small families.
2002
The Nissan Altima received significant updates during this time, solidifying its position as a competitive midsize sedan. It showcased a sleek and modern exterior design, with improved interior materials and technology. The Altima offered a range of engine choices, including efficient four-cylinder engines and powerful V6 options. It emphasized a comfortable ride, advanced safety features, and enhanced performance. The Nissan 350Z, a successor to the popular 300ZX, made its debut in 2002 as a two-seat sports car. It featured a bold and aggressive design, emphasizing performance and driving excitement. The 350Z offered a powerful V6 engine, responsive handling, and a well-tuned suspension. It became renowned for its dynamic driving characteristics, muscular styling, and affordability, making it a favorite among sports car enthusiasts.
2003
The Nissan Murano, introduced in 2003, represented Nissan's entry into the crossover SUV segment. It featured a distinctive and stylish design, blending elements of a sporty SUV with a luxurious interior. The Murano offered comfortable seating, advanced safety features, and a range of amenities. It emphasized a smooth and refined driving experience, along with versatility for both urban and suburban lifestyles.
2006
The Nissan Versa, introduced in 2006, was a compact car known for its affordability, practicality, and fuel efficiency. It featured a spacious cabin, offering generous headroom and legroom for its class. The Versa offered a range of trims and engine options, including a fuel-efficient four-cylinder engine. It became a popular choice for budget-conscious buyers seeking reliable transportation.
2007
The Nissan Altima underwent a redesign in 2007, further solidifying its position as a popular midsize sedan. It featured a sleek and modern exterior design, with improved interior materials and technology. The Altima offered a range of engine choices, including fuel-efficient four-cylinder engines and powerful V6 options. It emphasized a comfortable ride, advanced safety features, and enhanced performance. The Nissan Rogue, introduced in 2007, represented Nissan's entry into the compact SUV segment. It offered a stylish and versatile crossover design, blending functionality with a comfortable interior. The Rogue emphasized fuel efficiency, practicality, and advanced safety features. It became known for its smooth ride, spacious cargo area, and availability of advanced technologies. The Nissan GT-R, often referred to as Godzilla, was a high-performance sports car that gained global acclaim. Introduced in 2007, it combined cutting-edge technology, advanced aerodynamics, and exhilarating performance. The GT-R featured a twin-turbocharged V6 engine, all-wheel drive, and a sophisticated electronic control system. It became known for its exceptional speed, precision handling, and track-worthy capabilities.
2009
The Nissan 370Z, succeeding the iconic 350Z, made its debut in 2009 as a two-seat sports car. It showcased a bold and athletic design, with aggressive lines and a powerful presence. The 370Z offered a range of performance-oriented features, including a powerful V6 engine, responsive handling, and advanced suspension systems. It became renowned for its thrilling driving dynamics and a focus on driver engagement.
2014
The Datsun GO, launched in 2014, marked the brand's official return to the automotive market. It was a compact hatchback designed to provide affordable mobility to a wide range of customers. The GO featured a simple yet modern design, offering spacious interiors and practicality. It prioritized fuel efficiency, low running costs, and ease of maintenance, making it an attractive choice for budget-conscious buyers. The Datsun GO+ was an extended version of the GO hatchback, featuring a compact MPV (multi-purpose vehicle) body style. It offered additional seating capacity, making it suitable for families or individuals seeking extra space. The GO+ shared many design elements and mechanical components with the GO hatchback, providing similar levels of affordability, fuel efficiency, and practicality.
2015
The Datsun mi-DO, introduced in 2015, was a subcompact sedan aimed at customers seeking an affordable and reliable daily driver. It featured a sleek and modern design, incorporating Datsun's signature styling elements. The mi-DO offered a comfortable interior, a range of engine options, and standard features like power steering and air conditioning. It aimed to provide accessible transportation without compromising on quality. The Datsun on-DO was a compact sedan based on the Lada Granta platform, tailored for the Russian market. It featured a spacious and practical interior, offering a balance of comfort and affordability. The on-DO incorporated a range of engine options, including efficient four-cylinder units. It aimed to cater to the needs of Russian customers seeking a reliable and budget-friendly sedan.
2016
The Datsun redi-GO, launched in 2016, was a compact hatchback designed for urban commuting. It featured a stylish and contemporary design, emphasizing compact dimensions and ease of maneuverability. The redi-GO offered a spacious cabin, practical storage solutions, and efficient engine options. It aimed to provide a cost-effective and fuel-efficient choice for those seeking reliable transportation in urban environments.
2018
The Datsun Cross, introduced in 2018, was a compact crossover SUV designed to provide a versatile and affordable option in select markets. It featured a bold and rugged design, offering a higher ground clearance and increased seating height. The Cross provided a spacious interior, flexible seating arrangements, and a range of safety features. It aimed to cater to the growing demand for compact SUVs while maintaining Datsun's affordability focus.