Brand history DeLorean

The DeLorean Motor Company (DMC) was an American automobile manufacturer founded by John DeLorean in 1975. Although the company's lifespan was relatively short, it gained iconic status due to the production of the DeLorean DMC-12, a distinctive stainless steel sports car that achieved further fame through its appearance in the popular Back to the Future film trilogy. The DeLorean DMC-12, commonly referred to as simply the DeLorean, was the company's only production model. It featured gull-wing doors and a sleek, stainless steel body designed by Italian designer Giorgetto Giugiaro. The car was known for its unique and futuristic appearance, which made it instantly recognizable. The production of the DeLorean DMC-12 began in 1981 in Dunmurry, Northern Ireland. However, the car faced numerous challenges throughout its production. Financial difficulties, quality control issues, and engineering complications plagued the company. Moreover, the original target price of $12,000 proved to be unrealistic, and the final price of the car was significantly higher, leading to limited sales. Despite these challenges, the DeLorean gained worldwide attention when it was featured as a time machine in the 1985 film Back to the Future. The car's association with the film franchise contributed to its enduring popularity and created a cult following. Unfortunately, the DeLorean Motor Company faced financial difficulties, and in 1982, John DeLorean himself was arrested on drug trafficking charges, which further hampered the company's prospects. By the end of 1982, production of the DeLorean DMC-12 ceased, and the company filed for bankruptcy in 1982. In 1995, the DeLorean Motor Company was resurrected as a separate entity by Stephen Wynne, who acquired the remaining parts and inventory of the original company. The new DeLorean Motor Company focused on providing parts, service, and restoration for existing DeLorean cars.