Brand history Genesis

Genesis
Genesis made its official debut as a standalone brand in 2015, building upon Hyundai's legacy of quality and reliability. With the launch of the G90 sedan, Genesis demonstrated its intent to create vehicles that not only rivaled established luxury brands but also redefined the very essence of luxury in the modern age. The G90's sophisticated design, opulent interior, and cutting-edge features showcased Genesis's vision for the future. In the following years, Genesis expanded its lineup with the introduction of the G80 and G70 sedans. Each model embodied the brand's core values: distinctive design, meticulous craftsmanship, and advanced technology. The G80 struck a balance between performance and luxury, while the G70 was designed to appeal to driving enthusiasts, offering a sportier experience without compromising on elegance. As Genesis solidified its place in the luxury market, it continued to push boundaries. The introduction of the G80 Sport and G70 Sport demonstrated the brand's commitment to performance, offering enhanced driving dynamics and more potent powertrains. At the same time, Genesis also ventured into the SUV market with the GV80, a luxury SUV that combined the brand's signature design language with versatile functionality. Genesis has embraced the electric revolution with the upcoming launch of the GV60, its first all-electric vehicle. This model not only represents the brand's dedication to sustainable mobility but also showcases its ability to integrate groundbreaking technology and design innovation into every aspect of its vehicles. Genesis has quickly established itself as a prominent player in the luxury automotive landscape. With a relentless pursuit of excellence, a dedication to cutting-edge technology, and an unwavering commitment to design aesthetics, Genesis has redefined what it means to drive a luxury vehicle in the 21st century.
2015
Originally launched as the Hyundai Genesis sedan, the G80 marked the inception of Genesis as a standalone luxury brand. The G80 displayed a refined design characterized by its bold front grille, sleek headlights, and a well-proportioned body. The cabin exuded elegance, featuring high-quality materials such as premium leather and wood trim. Cutting-edge technology was a highlight, with an intuitive infotainment system and driver-assistance features. The G80 offered a range of engines, including V6 and V8 options, delivering a balance of power and efficiency. The G80's performance was complemented by a comfortable ride, making it a worthy contender in the luxury midsize sedan segment.
2016
The G90, also known as the EQ900 in its home market, represented the pinnacle of Genesis' luxury offerings. Its exterior design showcased a commanding presence with a distinctive grille, LED lighting, and a sleek profile. Inside, the G90 enveloped passengers in opulence, featuring premium Nappa leather, real wood trim, and advanced comfort features like adjustable seating. Cutting-edge technology was evident through the large infotainment display, advanced safety systems, and a Lexicon audio system. Performance-wise, the G90 offered refined driving dynamics with a choice of powerful V6 and V8 engines, coupled with a smooth ride for both the driver and passengers.
2017
As the brand's entry into the compact luxury sedan segment, the G70 brought a youthful and sporty energy to the lineup. Its exterior design was marked by a dynamic front fascia, sculpted sides, and a well-defined rear end. Inside, the G70 embraced a driver-centric layout, offering a blend of sportiness and luxury. Performance was a key focus, with the G70 offering turbocharged engine options, available manual transmission (in some markets), and precise handling. This sedan targeted driving enthusiasts with its agile nature and refined suspension setup. he G80 Sport was introduced to cater to drivers seeking a more dynamic driving experience within the midsize luxury sedan category. This variant showcased a unique design with distinctive sporty accents, including dark chrome details and exclusive alloy wheels. Performance was enhanced with a potent twin-turbocharged V6 engine, delivering impressive acceleration and responsiveness. The G80 Sport's suspension and chassis were fine-tuned to provide sharper handling and improved road-holding capabilities.
2018
This concept car presented an exciting exploration of a sporty wagon body style for the G70. The G70 Shooting Brake Concept combined the sedan's sleek design with the practicality of an extended roofline and expanded cargo space. The concept's aesthetic was characterized by its elongated silhouette, muscular fenders, and a roof-integrated spoiler. While not destined for production, this concept demonstrated Genesis' willingness to consider innovative body styles to cater to a broader range of customers.
2020
he GV80, Genesis' first luxury SUV, made a bold entrance into the market. Its design was marked by the signature crest grille, quad headlights, and a prominent stance. Inside, the GV80 blended opulence and technology with available features such as quilted leather upholstery, open-pore wood trim, and a 14.5-inch infotainment touchscreen. Three engine options were offered, including a turbocharged four-cylinder and two different V6 engines. The GV80's advanced driver-assistance features added to its appeal, and its air suspension contributed to a refined and comfortable ride.
2021
The G70 Shooting Brake Concept provided a tantalizing glimpse into a potential expansion of Genesis' lineup. This sporty wagon concept combined the G70's athletic design with the added practicality of increased cargo space. While not destined for production, the concept generated excitement with its unique blend of performance and versatility, suggesting that Genesis was exploring innovative ways to cater to customer demands. Genesis entered the electric vehicle market with the G80 Electric. This all-electric variant of the G80 sedan emphasized sustainable driving without compromising luxury. The G80 EV featured a powerful electric motor, offering smooth and instantaneous acceleration. Its advanced battery technology allowed for an impressive range, addressing range anxiety concerns. Inside, the G80 EV retained the standard G80's refined interior, while adding connectivity features specific to electric driving.