What you'll find here
Year-by-year archive pages with brochure PDFs, core specs, and links to related models.
This collection contains twelve original dealer brochures for the Mitsubishi i-MiEV spanning 2010 to 2017. Documents represent ten international markets, capturing the vehicle's evolution during its critical launch and early adoption period. The archive serves automotive historians, electric vehicle enthusiasts, and researchers exploring the origins of mainstream electromobility and Japanese market strategies in the transition to sustainable transport.
Year-by-year archive pages with brochure PDFs, core specs, and links to related models.
Original manufacturer materials document equipment and options exactly as they were offered.
Use search or the year browser below. Each brochure card links to the full PDF download.
Open a year to view details and download the brochure.
When the i-MiEV arrived in 2010, it filled a gap few automakers were willing to occupy: the affordable, purpose-built city electric. Its 47 kW motor and 160 km range made no claims to highway ambition—buyers wanted urban practicality, and Mitsubishi delivered exactly that. The brochure showed a car stripped of pretence: compact, efficient, engineered for congested European stre
By 2011, the i-MiEV lineup offered buyers two distinct body styles: the compact hatchback and the taller i-MiEV Sport, each powered by the same 49-kW electric motor but tailored to different usage patterns. The base model delivered 160 kilometres of range on a full charge, while the Sport variant prioritised interior space and visibility for urban commuters. Both versions arriv
By 2012, the i-MiEV's 49 kW electric motor and 16 kWh lithium-ion battery delivered a practical 160-kilometre range, positioning it against early plug-in competitors in a still-nascent market segment. The compact footprint and low operating costs appealed to urban buyers wary of fuel prices, though charging infrastructure remained sparse. Its modest acceleration masked genuine
By 2014, the i-MiEV faced a tightening field: the Nissan Leaf had captured early adopter mindshare, and the Renault ZOE was climbing sales charts with superior range. Mitsubishi's 16 kWh battery delivered 49 kW and a 160 km reach—modest by emerging standards, but the compact footprint and nippy urban manners gave it a distinct edge in congested European cities where the Leaf fe
By 2015, the i-MiEV had already pioneered affordable electric motoring in Europe, yet it faced stiffening competition from the Nissan Leaf and emerging Chinese brands. Mitsubishi's answer was to refine what worked: the 49-kW motor remained, the 160-kilometre range stayed modest, but pricing held firm at the budget end of the EV market. Buyers seeking a no-fuss city car with zer
By 2016, Mitsubishi's i-MiEV lineup offered buyers a choice between the standard city hatchback and the slightly roomier i-MiEV ES trim, both powered by the same 49 kW electric motor fed by a 16 kWh lithium battery pack. Climate control, power steering, and LED daytime running lights appeared across the range, while higher trims added heated seats and a seven-inch touchscreen.
By 2017, the i-MiEV's 49 kW electric motor and 28 kWh battery pack delivered a range suitable for urban commuting across most EU markets. Acceleration felt adequate rather than spirited—0 to 100 km/h took around 13 seconds—but the low centre of gravity from floor-mounted cells gave it composed handling on tight European streets. Charging infrastructure was expanding; buyers cou
The archive contains 12 original documents covering the Mitsubishi i-MiEV. This collection includes brochures, dealer catalogs, and press materials from multiple markets and years. Together they provide a comprehensive view of how the vehicle was presented to customers during its production run.
The collection spans 2010 to 2017, matching the main production period of the first-generation i-MiEV. While some individual years may have gaps in coverage, this timeframe captures the full market presence of the model. The documents trace its evolution and market positioning over eight years.
These materials are primarily sales and marketing documents, not technical service manuals. They are valuable for understanding original specifications, color options, and equipment configurations. For detailed maintenance or repair guidance, you should consult dedicated workshop manuals instead.
Yes. The collection includes documents from 10 different regional markets worldwide. This shows how Mitsubishi tailored marketing messages and specifications for different countries. Regional variations in features and positioning become clearly visible across the materials.
This archive page focuses on the documents themselves and their availability as historical sources. The catalog page describes the vehicle's technical specifications and performance. Here we emphasize the marketing history and documentary record, not engine output or dimensions.
The archive is updated regularly as new original documents are discovered and acquired. Updates occur when authentic brochures, catalogs, or press materials enter the collection from private sources. The frequency depends on material availability rather than a fixed schedule.
The archive documents the first generation i-MiEV, produced from 2010 to 2017. This was Mitsubishi's pioneering electric vehicle. The collection traces how marketing and positioning evolved throughout this entire production period.