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Year-by-year archive pages with brochure PDFs, core specs, and links to related models.
Focus118 PDFs
Ford Focus
This archive contains 118 brochures documenting the Ford Focus from 1998 to 2024. Original dealer literature from 20 international markets traces the model's evolution across generations and body styles: Focus, Focus Active, Focus Active X, Focus Classic, and Focus Coupe-Cabriolet. A comprehensive resource for automotive historians, restoration specialists, and enthusiasts seeking period-accurate technical and visual documentation of one of the automotive industry's most influential compact cars.
Multi-marketMarket
118PDFs
1998–2024Production
23Model years
Why it matters
Original manufacturer materials document equipment and options exactly as they were offered.
How to navigate
Use search or the year browser below. Each brochure card links to the full PDF download.
Browse by model year
Open a year to view details and download the brochure.
1998 Ford Focus Brochure
The 1998 Focus arrived in a segment where buyers faced a choice between practical hatchbacks and those that actually wanted to be driven. Ford offered the five-door and three-door hatchback bodies, alongside a saloon for those needing extra boot space and rear-door convenience. Engine options ranged from a 1.4-litre petrol good for 75 hp through to a 1.8-litre unit producing 13
2000 Ford Focus Brochure
The 2000 Focus arrived with a transversely mounted 2.0-litre Zetec engine producing 130 horsepower, paired with either a five-speed manual or four-speed automatic transmission. This powertrain choice reflected Ford's commitment to delivering responsive handling without sacrificing everyday driveability. Smaller 1.6- and 1.8-litre options rounded out the US lineup, each tuned fo
2003 Ford Focus Brochure
By 2003, the Focus arrived in US showrooms as a practical answer to buyers seeking more than the Civic offered in everyday use. The second-generation platform brought a 2.0-liter engine rated at 130 horsepower, paired with a five-speed manual or four-speed automatic transmission. Sedan and hatchback configurations gave American customers genuine choice—a rarity in a segment dom
2005 Ford Focus Brochure
By 2005, the Focus had matured into a confident family car that competed directly against the Golf and Astra. The 2.0-litre petrol engine, producing 145 horsepower, gave it genuine pace in a segment where efficiency and sportiness were equally prized. Three petrol units and a diesel option meant buyers could balance performance against running costs—a choice that defined the er
2006 Ford Focus Brochure
By 2006, the Focus had established itself across two distinct markets: UK buyers favoured the three-door hatchback and estate variants, while American customers received a sedan-focused lineup with different emissions tuning. The 2.0-litre petrol engine produced 136 horsepower in most regions, though European specifications offered smaller displacement options for tax-conscious
2007 Ford Focus Brochure
By 2007, Ford's Focus faced stiffer competition from the third-generation Golf and rising Japanese rivals like the Civic, yet the British market remained loyal to this five-door saloon and estate combination. The 1.6-litre petrol engine, good for 100 horsepower, undercut its German competitor on purchase price while delivering adequate motorway pace. What kept buyers interested
2008 Ford Focus Brochure
By 2008, the refreshed Focus arrived in UK showrooms as a direct answer to buyers seeking practical family transport without premium pricing. The range spanned three body styles—saloon, estate, and five-door hatchback—each powered by engines ranging from a 1.4-litre petrol unit to a 2.0-litre TDCi diesel producing 136 hp. Ford repositioned the Focus as the sensible alternative
2009 Ford Focus Brochure
The 2009 Focus arrived as a five-door saloon, three-door hatchback, and estate—each configured with petrol and diesel engines spanning 1.4 to 2.0 litres. Buyers could specify the Zetec, Titanium, or ST trim, with the latter delivering 225 hp from its 2.5-litre turbocharged unit. The breadth of choice reflected Ford's confidence that the segment demanded substance, not novelty.
2010 Ford Focus Brochure
By 2010, the Focus had become Ford's essential volume player in the crowded C-segment, tasked with defending against the third-generation Golf and resurgent Vauxhall Astra. The range offered three-door and five-door bodies alongside a practical estate variant, powered by a choice of 1.6-litre petrol engines producing 100 or 125 hp, or a 1.6-litre diesel good for 109 hp. Buyers
2012 Ford Focus Brochure
By 2012, Ford's compact offering had matured into a credible mid-field contender against the Golf and Mazda3. The 1.6-litre EcoBoost engine, now carrying 150 hp in its most potent form, delivered efficiency without the turbo lag buyers had feared. Three-cylinder and diesel options rounded out a powertrain strategy pitched directly at cost-conscious fleet and retail buyers acros
2013 Ford Focus Brochure
By 2013, the Focus had shipped to Japan and the UK with distinctly different specifications—the Japanese market received the 1.6-litre petrol engine and automatic transmission, while British buyers could opt for the 1.5-litre TDCi diesel or the turbocharged EcoBoost petrol. This year marked the second generation's mid-cycle refresh, with updated front styling and revised interi
2014 Ford Focus Brochure
By 2014, the Focus faced stiffer competition from the Golf Mk7 and a resurgent Civic, yet Ford's British brochure emphasized its sharper handling and lower running costs. The three-cylinder 1.0-litre EcoBoost, producing 100 hp, undercut rivals on fuel consumption while the 1.6-litre petrol and diesel options catered to buyers seeking more power. UK trim levels stressed practica
2015 Ford Focus Brochure
By 2015, the Focus faced a crowded compact-car battlefield. Buyers weighing their options against the Golf, Civic, and Mazda3 demanded more than solid engineering—they wanted connectivity and efficiency. Ford answered with a refined 1.5-litre EcoBoost producing 182 horsepower, fresh infotainment integration, and a sharper cabin design. The saloon and estate models remained the
2016 Ford Focus Brochure
By 2016, the Focus range had expanded into a complete toolkit: five-door saloon, three-door hatchback, estate, and the ST hot variant all shared the catalogue. Petrol engines ranged from a frugal 1.0-litre EcoBoost good for 100 hp through to the 2.0-litre delivering 182 hp, while diesel buyers could choose between 1.5 and 2.0-litre units. Trim levels climbed from base S through
2017 Ford Focus Brochure
Under the bonnet sat a choice that reflected Ford's efficiency strategy: the 1.5-litre EcoBoost petrol engine produced 123 hp, while diesel buyers opted for the 1.6-litre unit good for 115 hp. By 2017, the third-generation Focus had matured into a sharp-handling compact, competing directly against the Golf and Mazda3 in markets where driver engagement mattered. The ST variant's
2018 Ford Focus Brochure
By 2018, the Focus had reached Australian and UK showrooms in its fourth iteration, with left-hand-drive variants destined for continental Europe and Mexico. The range spanned hatchback and estate bodies, each available with petrol engines ranging from a frugal 1.5-litre EcoBoost producing 182 hp through to higher-output configurations. Chinese markets received market-specific
2019 Ford Focus Brochure
By 2019, the fourth-generation Focus faced renewed pressure from the VW Golf and Hyundai i30 in the compact segment, yet Ford's refresh brought a sharper front end and revised infotainment to keep pace. The 1.5-litre EcoBoost delivering 150 hp remained the volume engine, while a turbocharged 1.0-litre three-cylinder served budget-conscious buyers. British and continental market
2020 Ford Focus Brochure
By 2020, the Focus reached Australia and China with a revised powertrain lineup that reflected regional fuel economy standards. The 1.5-litre EcoBoost remained the backbone for UK and European markets, while Chinese specifications included a 1.6-litre petrol variant tailored to local preferences and emission regulations.
2021 Ford Focus Brochure
By 2021, the Focus faced mounting pressure from compact crossovers and electrified rivals, yet Ford held firm with the traditional hatchback formula. Against the VW Golf's conservative refresh and Hyundai's aggressive pricing, this generation relied on driver engagement and a broad engine lineup—the 1.5-litre EcoBoost delivering 182 hp kept it competitive in a segment shifting
2022 Ford Focus Brochure
By 2022, the refreshed Focus arrived in European showrooms as Ford's answer to buyers seeking a practical compact sedan without compromising on driving engagement. The range spanned from the efficient 1.0-litre turbocharged petrol, producing 125 horsepower, through to a 2.0-litre diesel variant capable of 150 hp. Available as saloon or estate, it offered genuine versatility for
2023 Ford Focus Brochure
By 2023, the Focus lineup offered buyers a choice between saloon and estate body styles, with petrol engines ranging from the efficient 1.5-litre EcoBoost through to more potent variants. The compact saloon remained the volume seller, while the estate appealed to families seeking practicality without stepping into the SUV market. Trim levels spanned from entry-level to fully eq
2024 Ford Focus Brochure
The 2024 Focus carried a 1,5-litre EcoBoost three-cylinder engine producing 125 kW, paired with a revised eight-speed automatic transmission that cut fuel consumption measurably over the previous generation. A 2,0-litre diesel remained available for fleet buyers, while a mild-hybrid variant entered the lineup for the first time, addressing European efficiency regulations withou
2015 Ford Focus & Fiesta ST Brochure
By 2015, Ford's ST line faced intensifying competition from hot hatchbacks across Europe. The Focus ST's 2.0-litre EcoBoost engine produced 250 horsepower, matching rivals in raw pace, while the Fiesta ST's 1.6-litre unit delivered 200 hp in a lighter package. Buyers weighing these two faced a clear choice: outright power and practicality in the Focus, or nimble handling and lo
2018 Ford Focus Active Brochure
By 2018, the compact crossover segment was heating up, and Ford's Active variant arrived to capture buyers caught between conventional hatchbacks and true SUVs. The Focus Active delivered a taller driving position and all-terrain styling cues—skid plates, roof rails, chunky bumpers—without the fuel penalty of a larger machine. Under the bonnet sat a 1.5-litre EcoBoost good for
2019 Ford Focus Active Brochure
The 2019 Focus Active arrived as Ford's answer to the growing appetite for lifestyle crossovers without the bulk of a full SUV. Buyers could choose between 1.5-litre EcoBoost engines delivering 120 or 150 horsepower, paired with all-weather capability and raised suspension geometry. The range included five-door saloon and estate configurations, each equipped with the rugged cla
2021 Ford Focus Active Brochure
By 2021, the Focus Active stood among a crowded compact crossover field, competing directly against the Volkswagen T-Cross and Hyundai i20 Active. Ford's lineup that year offered buyers three engine choices: the efficient 1.0-litre EcoBoost with 125 hp, a stronger 1.5-litre petrol unit producing 150 hp, and a 1.5-litre diesel good for 120 hp. The body style remained the single
2022 Ford Focus Active Brochure
The 2022 Active arrived with a transversely mounted 1.0-litre EcoBoost delivering 125 horsepower, paired with a newly refined eight-speed automatic that prioritised efficiency over sportiness. Engineers had raised the ride height by 20 millimetres compared to the standard saloon, tuning suspension geometry specifically for unpaved routes and gravel. This mechanical foundation p
2023 Ford Focus Active Brochure
By 2023, the Focus Active had carved out a distinct niche in the compact crossover segment, competing directly against the Volkswagen T-Cross and Hyundai Kona in Taiwan's growing appetite for raised-ride-height family cars. The left-hand-drive configuration served the region's automotive market, where safety features and all-wheel-drive capability resonated with buyers navigati
2024 Ford Focus Active X Brochure
By 2024, when the Focus Active X arrived in Israel's compact crossover market, buyers faced a crowded field. Ford positioned this variant as the adventure-ready answer to conventional hatchbacks, pairing a 1.5-litre turbocharged engine producing 123 kW with all-terrain styling cues and elevated suspension geometry that suggested genuine off-road intent without abandoning daily
2019 Ford Focus Classic Brochure
By 2019, the Focus Classic faced a crowded Chinese sedan market where domestic rivals like Geely and Chery had already captured price-conscious buyers. Ford's answer was straightforward: a 110 hp 1.5-litre engine, stripped-down cabin, and aggressive positioning that emphasized durability over features. It was a calculated retreat from the premium segment, chasing volume where m
2006 Ford Focus Coupe-Cabriolet Brochure
The 2006 brochure laid out a choice that mattered: petrol and diesel powerplants, roof-up or roof-down, four trim levels spanning from base Coupe to Titanium spec. Buyers could order the 1.6-litre petrol good for 100 hp or the 2.0-litre TDCi diesel with 136 hp. The soft-top mechanism sat beneath a tonneau cover, and Titanium models brought heated leather seats, climate control,
2008 Ford Focus Coupe-Cabriolet Brochure
As the 2008 model year arrived, Ford's Coupe-Cabriolet faced an increasingly crowded convertible market where the Peugeot 307 CC and Renault Mégane had already established strong footholds. The Focus offered a leaner alternative: a 2.0-litre petrol engine producing 145 horsepower, lightweight aluminium roof mechanism, and a practical four-seat layout that justified its position
2013 Ford Focus Electric Brochure
When Ford launched the Focus Electric stateside in 2013, it faced a field still dominated by the Nissan Leaf and Tesla Model S. The 143-horsepower electric motor delivered smooth acceleration suited to urban commuting, while the 23-kWh battery promised roughly 100 miles of range—enough for daily use in an era when public charging remained sparse. Buyers in California and the No
2014 Ford Focus Electric Brochure
By 2014, Ford's electric Focus arrived in a market hungry for practical zero-emission commuting. Buyers tired of petrol-only options found a 143-horsepower motor mated to a 23-kWh battery delivering around 100 miles per charge—enough for daily urban runs without the premium price tag of competitors. The brochure emphasized everyday usability over performance theatre.
2015 Ford Focus Electric Brochure
By 2015, Ford's electric Focus offered buyers a genuine alternative to petrol hatchbacks in the compact segment. The range expanded to include both three- and five-door variants, each paired with the same 107-kW motor and lithium-ion battery delivering roughly 185 kilometres per charge. Pricing positioned it as an accessible entry point for those switching to electric, undercut
2016 Ford Focus Electric Brochure
By 2016, the Focus Electric faced stiffening competition from Tesla's Model 3 and the Nissan Leaf's second generation, yet Ford's offering held firm with its 143-horsepower motor and 115-mile EPA range. The battery management system received refinements that year, and the SEL trim brought mainstream pricing closer to gasoline equivalents. Buyers valued the familiar Focus platfo
2017 Ford Focus Electric Brochure
By 2017, Ford's electric Focus competed directly against the Nissan Leaf and Volkswagen e-Golf in a market finally ready for practical zero-emission commuting. The 143-horsepower electric motor and 33.5-kWh battery delivered enough range for daily driving without the premium pricing that Tesla commanded. Buyers choosing the Focus Electric that year sought honest engineering ove
2008 Ford Focus Individual Brochure
By 2008, the Focus faced stiffer competition from the Civic and Golf, yet the revised powerplant lineup—a 1.6-litre petrol good for 100 hp alongside a 2.0-litre diesel producing 136 hp—gave Ford a credible answer to fuel-conscious buyers. The Individual trim brought higher equipment density: climate control, alloy wheels, and an upgraded infotainment interface signalled a move
2015 Ford Focus RS Brochure
The 2015 catalogue offered a single body style—the five-door hatchback—but what buyers discovered inside revealed a machine built for both road and track. The turbocharged 2.3-litre EcoBoost delivered 345 horsepower, paired with an electronically controlled all-wheel-drive system that could vector torque independently to each rear wheel. This was the breadth: raw performance wr
2016 Ford Focus RS Brochure
The 2016 Focus RS arrived with a 2.3-litre turbocharged EcoBoost engine producing 345 horsepower—substantially more than rivals like the VW Golf R's 310 hp. Ford's all-wheel-drive system, developed specifically for this generation, used individually controlled rear wheels to enable a unique 'drift mode' that no competitor offered. This mechanical distinction shaped buyer decisi
2017 Ford Focus RS Brochure
By 2017, the Focus RS arrived in markets where hot hatchback buyers faced a choice between raw Japanese aggression and German engineering precision. Ford positioned this generation in left-hand-drive territories and select right-hand-drive regions, equipping each market with the same 345 hp turbocharged engine but tailoring suspension geometry and brake calibration to regional
2017 Ford Focus RS Blue & Black Edition Brochure
By 2017, hot hatchback buyers faced a choice: composed German engineering or raw British aggression. Ford's answer arrived in the Focus RS, where a turbocharged 2.3-litre four-cylinder good for 350 horsepower and all-wheel drive came paired with track-focused suspension geometry. The Blue & Black Edition announced the car's intent before you turned the key.
2015 Ford Focus Red & Black Edition Brochure
When Ford introduced the Red & Black Edition to UK showrooms in 2015, it arrived as a styling statement in a market where the Focus faced renewed pressure from the VW Golf and Hyundai i30. The special paint finishes—metallic red and pearl black—distinguished it visually, while under the bonnet buyers could choose between the 1.6 EcoBoost petrol or the 2.0-litre diesel, both off
2005 Ford Focus ST Brochure
By 2005, hot-hatch buyers faced a widening choice: the established Golf GTI, the newly aggressive Astra OPC, and Ford's own Focus ST. The latter arrived with a turbocharged 2.0-litre petrol engine good for 225 horsepower, paired to a six-speed manual that made it genuinely quick on British B-roads. What set it apart was price—substantially less than the VW, yet engineered to de
2012 Ford Focus ST Brochure
By 2012, Ford's refreshed Focus ST arrived at a moment when hot hatchback buyers faced genuine choice. The turbocharged 2.0-litre EcoBoost engine delivered 182 horsepower, enough to trouble established rivals like the Golf GTI, while the retuned suspension promised sharper responses on British B-roads. UK buyers found themselves weighing a credible alternative to German convent
2013 Ford Focus ST Brochure
By 2013, Ford's hot hatch lineup offered buyers a compelling alternative to the Golf GTI: the second-generation Focus ST delivered 182 horsepower from its 2.0-litre EcoBoost engine, paired with a six-speed manual transmission that felt more direct than rivals. Three-door and five-door bodies shared the catalogue, with the estate variant absent from most markets that year.
2017 Ford Focus ST Brochure
By 2017, the Focus ST arrived in showrooms as an affordable entry point to hot-hatch performance, targeting drivers who wanted genuine sporting credentials without the Golf GTI's price tag. Under the bonnet sat a 2.0-litre turbocharged EcoBoost engine producing 250 horsepower and 366 newton-metres, paired with a six-speed manual transmission. The Chinese market received this ge
2020 Ford Focus ST Brochure
The 2020 Australian catalogue presented the ST across three trim levels, each building on a turbocharged 2.0-litre foundation good for 280 horsepower. Buyers could specify manual or automatic transmission, while the range spanned from entry-level efficiency to fully loaded variants with adaptive dynamics and performance-tuned suspension.
2021 Ford Focus ST Brochure
By 2021, the Focus ST faced stiffer competition from the Hyundai i30 N and Golf GTI, yet Ford's answer remained the 2.0-litre EcoBoost delivering 200 horsepower—enough to keep pace in a market where hot hatches demanded both everyday practicality and weekend thrills. The Australian and Taiwanese catalogues emphasised driver engagement through an eight-speed automatic or six-spe
2022 Ford Focus ST Brochure
Taiwan's 2022 allocation of the Focus ST arrived with a 280 hp three-litre EcoBoost and eight-speed automatic transmission. Buyers in that market faced stiff competition from Japanese hot hatches and locally assembled rivals, yet Ford's combination of European tuning and accessible pricing held its ground. The performance-oriented trim sat above a broader family range.
2023 Ford Focus ST Brochure
By 2023, the Focus ST faced an increasingly fractured hot hatchback landscape in Taiwan, where buyers weighed it against the Hyundai i30 N and Volkswagen Golf GTI imports. Ford's answer remained straightforward: 280 horsepower from a 2.0-litre EcoBoost engine, a manual gearbox that refused to vanish, and suspension geometry tuned for European driving roads. The market was niche
2021 Ford Focus ST Edition Brochure
By 2021, the ST line faced stiffer competition from the Volkswagen Golf GTI and the Hyundai i30 N, yet the 2.0-litre EcoBlue diesel—producing 190 hp—remained a compelling alternative for buyers seeking efficiency without sacrificing performance. The petrol option, a 1.5-litre three-cylinder, attracted fleet buyers and those prioritizing lower running costs. Ford's integrated in
2016 Ford Focus ST-Line Brochure
By 2016, Ford's ST-Line arrived as the answer to buyers seeking hot-hatch thrills without the price tag of a full ST. A 1.5-litre EcoBoost engine producing 182 horsepower sat beneath a restyled bonnet, while chassis tweaks—lower springs, sharper steering—promised engagement on everyday roads. The brochure highlighted this positioning: sportier than the base Focus, more accessib
2024 Ford Focus ST-Line Brochure
The 2024 range opened with body styles spanning saloon, estate, and crossover configurations, each carrying the ST-Line's sportier visual identity. Buyers could select from petrol and mild-hybrid powertrains, with the 1.5-litre EcoBoost delivering 125 kW as the volume choice. Trim levels stacked practicality against performance-oriented styling, giving customers genuine choice
2024 Ford Focus ST-X Brochure
The 2024 ST-X marked Ford's answer to rivals seeking hot-hatch credibility without abandoning practicality. Beneath the aggressive stance sat a 2.3-litre EcoBoost producing 280 horsepower, paired with all-wheel-drive traction that buyers in wet climates genuinely needed. This configuration repositioned the Focus in a segment where performance and everyday usability no longer me
2010 Ford Focus Sedan Brochure
By 2010, the Focus sedan faced stiff competition from the Honda Civic and Toyota Corolla, yet Ford's second-generation offering held its own with a 160-horsepower 2.0-litre engine and sharper handling than many rivals. The American market received a more conservative styling approach than European variants, with an emphasis on practicality and value. Buyers looking for somethin
2011 Ford Focus Sedan Brochure
By 2011, the Focus sedan had settled into North American showrooms as a pragmatic alternative to the Civic and Corolla. The US market received the 2.0-liter EcoBoost generating 160 horsepower alongside a 2.5-liter Duratec option, both paired with five-speed automatics. Buyers valued its responsive steering and tight interior packaging—features that justified its position as a c
2020 Ford Focus Shooting Brake Brochure
By 2020, Ford positioned the Focus Shooting Brake as the practical answer to buyers seeking estate-car space without the full-size sedan penalty. Against rivals like the VW Golf Alltrack and Subaru Outback, it offered genuine cargo versatility paired with Ford's EcoBoost efficiency story. The China-market brochure highlighted three petrol engines—1.0, 1.5, and a 2.0-litre diese
2021 Ford Focus Shooting Brake Brochure
By 2021, the Focus Shooting Brake entered a segment where the Volkswagen Golf Alltrack and Skoda Octavia Estate held sway. Ford's answer combined a 1.5-litre EcoBoost delivering 150 horsepower with a lower price point, appealing to buyers seeking practicality without premium pricing. The estate silhouette carried modern design language that differentiated it from older wagon co
2009 Ford Focus Sport Edition Brochure
By 2009, the Focus Sport Edition faced stiffening competition from the Volkswagen Golf and Mazda3, yet Ford's three-model lineup—saloon, estate, and hatchback—offered breadth that rivals couldn't match across all segments. The 1.6-litre petrol engine produced 100 hp, while the 2.0-litre diesel delivered 136 hp for buyers prioritizing efficiency. This was Ford's answer to buyers
2015 Ford Focus Sport Edition Brochure
The 2015 Focus Sport Edition offered buyers a three-door hatchback alongside the five-door sedan, each paired with a 1.6-litre EcoBoost engine producing 182 horsepower. Ford's catalogue that year included a potent manual transmission option and an available six-speed automatic, letting customers choose their engagement level. Recaro sport seats and a Quaife limited-slip differe
2024 Ford Focus Tourer Brochure
By 2024, Ford's 1.5-litre EcoBoost petrol engine, good for 182 horsepower, became the strategic heart of the Tourer range for Israeli buyers seeking practical estate space without diesel complexity. The powertrain paired with an eight-speed automatic to deliver the balance between family hauling and modest fuel economy that European wagon buyers demanded that year.
2010 Ford Focus White & Silver Edition Brochure
By 2010, Ford's Focus had become the default compact choice across Europe, and this White & Silver Edition distilled that appeal into a streamlined package. Against rivals like the Golf V and Astra H, it offered a cleaner value proposition: distinctive styling without complexity, proven reliability without unnecessary frills. Buyers selecting this edition found themselves with
2016 Ford Focus, ST & RS Brochure
The 2016 Focus ST and RS represented a turning point: Ford's 2.0-litre EcoBoost engine, delivering 252 horsepower in the ST and a potent 345 in the RS, had matured into a genuinely competitive platform against the Civic Si and Subaru's turbocharged lineup. Both models featured independent rear suspensions and electronic torque vectoring that rewarded committed driving. The RS's
2017 Ford Focus, ST & RS Brochure
By 2017, the Focus ST and RS offered buyers a rare choice: genuine hot-hatch performance without German pricing. The ST's turbocharged 1.5-litre engine produced 247 horsepower, while the RS pushed 350 horses from the same displacement. In North American showrooms, they competed directly against the GTI and the Civic Type R—and undercut both on price.
2018 Ford Focus, ST & RS Brochure
By 2018, Ford positioned the Focus ST as the accessible performance entry point, competing directly against the Civic Si and Golf GTI in a segment that demanded both daily usability and track credibility. The turbocharged 2.0-litre engine produced 250 horsepower—enough to matter, not enough to alienate insurance companies—while the RS variant represented the final hurrah before
Frequently asked questions
How many documents are in the Ford Focus archive?
The Ford Focus archive contains 118 documents spanning factory literature, brochures, dealer catalogs, and press materials. This collection represents one of the most comprehensive digital archives for the Focus nameplate, covering multiple generations and market regions from 1998 onward.
What years does the Ford Focus archive cover?
The archive spans 1998 to 2024, capturing the entire lifecycle of the Focus from its original launch through recent model years. This 26-year range documents the car's evolution across five distinct series and regional variants, though some years may have limited documentation available.
Can I use these documents for Focus restoration and research?
Yes. The archive includes original factory brochures, dealer catalogs, and technical literature ideal for restoration research. These period documents help identify correct specifications, trim details, and market-specific features for your Focus, making them invaluable for authenticity-focused restoration projects.
Which regional variants of the Focus are represented in the archive?
The collection includes documents from 20 different markets and regional variants. This geographic diversity captures how Ford adapted the Focus for different regions, including variations in trim levels, equipment, and specifications across Europe, Asia, and other territories.
What series and generations are covered in this archive?
The archive documents five Focus series: the original Focus, Focus Active, Focus Active X, Focus Classic, and Focus Coupe-Cabriolet. This range covers the model's complete evolution from its 1998 debut through modern variants, each with distinct design and feature sets.
How does this archive page differ from the Ford Focus catalog page?
This archive page focuses on the documents themselves—their availability, years covered, and regional variants. The catalog page, by contrast, details the car's specifications and features. Here you explore what literature exists; there you learn about the vehicle itself.
How often is the Ford Focus archive updated with new documents?
The collection is updated regularly as new documents are acquired and digitized. While update frequency varies, the archive aims to expand coverage of underrepresented years and markets. Check back periodically for additions to the 118-document collection.